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IDEO and a Story of Design

Commissioned by


Made by

Dress Code


IDEO, who was asked by Steve Jobs in 1980 to develop the first useable mouse, is a global design leader and consulting firm with a unique design thinking methodology to design products, services, environments and digital experiences. The firm operates out of several offices around the world and employs over 700 people across many disciplines, including: Behavioral Science, Branding, Business Design, Communication Design, Design Research, Digital Design, Education, Electrical Engineering, Environments Design, Food Science, Healthcare Services, Industrial Design, Interaction Design, Mechanical Engineering, Organizational Design, and Software Engineering. We worked with Dress Code on this exclusive and first-time look behind the curtain of the legendary design firm who has changed the way the world thinks about the value of Design.